Running the salon

Free salon booking software: 6 options compared for salons and massage shops

Free salon booking software does exist, but the free versions usually stop short of what salons use most: choosing a staff member, taking a deposit and reminding clients automatically. Google Calendar gives one free booking page, MeQueue has a Free package that runs through LINE, and QueQ is free for customers. Wix and Fresha no longer offer a free version that takes real bookings.

This comparison covers six tools: what is free, what is paid and what fits a hair salon, a nail salon or a massage shop. SeeU is in the list too, and it is not free: a 30-day free trial, then from 990 THB a month excluding 7% VAT.

SeeU team

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In short

  • Google Calendar gives one free booking page, but payments and reminders are paid features.
  • MeQueue has a Free package on LINE OA; Pro costs 399 THB a month.
  • Wix's free version takes no real bookings, and Fresha has had no free plan since 2025.
  • QueQ is free for customers; its price for shops is not public.
  • SeeU is not free: a 30-day free trial, then from 990 THB a month excluding 7% VAT.

What a salon needs from a booking system

A restaurant only needs to know who is next. A salon needs to know who is coming, for which service, with which staff member and for how long. Before comparing prices, check these six criteria.

  1. Choice of staff member: the client books with the stylist they like, and each person keeps their own schedule.
  2. Service duration: a gel manicure and a balayage do not block the same time, and the system must leave no overlap.
  3. Deposit: the client pays part of the price when booking, which protects long or expensive services.
  4. Reminders: an automatic message before the appointment, so the front desk does not have to call.
  5. Thai language: a booking page your Thai clients read without effort.
  6. LINE: if your clients already message you on LINE, the booking link must open there.

A tool can be free and still miss three of these six points. The table in the next section shows which ones each tool covers, according to its own pages.

Free and low-cost booking systems compared

These are the six tools most often cited when owners search for free salon booking software. The information comes from each tool's official pages, checked in October 2026, except where another source is named in the cell. Wix and Fresha prices are in US dollars, and Fresha's exclude local sales taxes.

Each tool has its strengths. Google Calendar is simple if you work alone, MeQueue is built around LINE OA and QueQ is known for waiting lines. Wix suits salons that want a full website, but it requires a site built on Wix, and Fresha is complete salon software.

For a closer look at one pair, read SeeU vs Fresha in detail. The table below sums up the six tools on the same criteria.

ToolFreePaid fromStaff and durationDepositRemindersThai and LINE
Google Calendar1 booking pageSome Workspace plansNot statedStripe payment (paid plans)Email (paid plans)Not stated
MeQueueFree package (limits not stated)399 THB/month (Pro)Staff and duration per serviceOn chosen servicesNot statedThai site, runs in LINE OA
QueQFree for customers (Thai press)Not publicNot statedNot statedNot statedThai app, LINE not stated
Wix BookingsTest only, no real bookings$29/month, yearly (Tooltester)Price per staff and durationOnline or in-person paymentNot statedNot stated
FreshaNo free plan, 7-day trial$19.95/month (1 person)Bookable team membersUpfront payments, no-show fees100 free texts/monthNot stated, SMS and WhatsApp
SeeU30-day free trial990 THB/month excl. VATOne calendar per team member10 to 100% (Premium)Email and push, 24h and 2hThai booking page, link for LINE

Restaurant queues vs salon appointments

QueQ and MeQueue both come from the world of queues, but they do not work the same way. QueQ is a Thai queue app best known for restaurant waiting lines. A queue answers one question: who is next. It works well when every service takes about the same time and nobody pays in advance.

A salon appointment is different. The client books a precise time, with a precise person, for a service that can last 30 minutes or 3 hours, and the salon may ask for a deposit. In the sources we read, we found no staff choice and no deposit on QueQ.

MeQueue is closer to a salon: each service has a price, a duration, a buffer time and the staff who can perform it. Clients choose the service, the stylist and the time themselves through LINE. The shop can require a deposit on selected services, as a fixed amount or a percentage, so it fits salons whose clients already book through their LINE OA.

Is the QueQ app paid?

For customers, Thai press describes QueQ as free to use. What a restaurant or salon pays to be on QueQ is not published on the pages we could read.

When free is no longer enough

Free tools are enough to start. As bookings grow, they start to cost the salon time and money in a few places.

  • No-shows: without a reminder or a deposit, an empty chair costs a full service.
  • Clashing bookings: requests come through LINE, Instagram and a paper agenda, and two clients end up on the same slot.
  • Packages: selling a 10-session package needs a system that counts the sessions left.
  • Team: each staff member needs their own schedule and days off.

The cost of a no-show is easy to estimate. Here is an example with assumed figures.

Try SeeU free for 30 days

SeeU is not a free tool, and we prefer to say it plainly. You get a 30-day free trial, then SeeU costs from 990 THB a month excluding 7% VAT, with no long-term commitment and the option to cancel anytime.

What salons, spas and studios in Bangkok get:

  • One calendar per team member, shifts and days off included
  • Automatic email and push reminders, 24h and 2h before
  • Deposits of 10 to 100% of the booking, by card or PromptPay (Premium)
  • A booking page in Thai, English and French, with a link to share on LINE, Instagram or Google
  • A page on the SeeU marketplace, where clients in Bangkok search and book

See how the SeeU online booking system works, discover the SeeU salon booking app on the client side, and check the price after the trial before you start.

free trial, cancel anytime
30 days
per month, excluding 7% VAT
From 990 THB
automatic reminders before each appointment
24h and 2h

Sources

  1. 1.Google Workspace, Shareable Online Calendar and Scheduling - Google Calendarworkspace.google.com
  2. 2.Google Workspace, Online Appointment Scheduling with Google Calendarworkspace.google.com
  3. 3.MeQueue, home pagemequeue.app
  4. 4.MeQueue, ระบบจองคิวร้านทำผมmequeue.app
  5. 5.MeQueue, ระบบจองคิวออนไลน์ (deposits)mequeue.app
  6. 6.MeQueue, ระบบจองคิว Wellness ผ่าน LINE (plans)mequeue.app
  7. 7.Brandcase, QueQ แอปจองคิว ใช้ฟรี สร้างรายได้จากอะไร ?brandcase.co
  8. 8.Marketeer, QueQ แอปจองคิวร้านอาหารmarketeeronline.co
  9. 9.Tooltester, Wix Bookings 2026: Full Review and Pricing Detailstooltester.com
  10. 10.Wix Help Center, Wix Bookings: Selecting How You Charge for Bookings Servicessupport.wix.com
  11. 11.Wix Help Center, Wix Bookings: Understanding Price Optionssupport.wix.com
  12. 12.MarketBox, Wix Booking Software Pricing & Reviewsgomarketbox.com
  13. 13.Fresha, Salon Software and Booking System, Pricingfresha.com
  14. 14.Pabau, Fresha Pricing 2026: Plans, Fees & What It Costspabau.com
  15. 15.The Salon Business, The Ultimate Fresha Review 2026thesalonbusiness.com

Frequently asked questions

Is there a truly free online booking system?

Yes, with limits. Google Calendar gives one free booking page with a personal Google Account, and MeQueue has a Free package through LINE whose exact limits are not stated on the pages we read. Deposits, automatic reminders and calendars for several staff members are mostly in paid plans.

Can I use Google Calendar for salon bookings?

Yes, if you work alone. A personal Google Account can create one booking page; several booking pages, payment collection through Stripe and automatic email reminders need certain Google Workspace or Google One plans. We found no Thai booking page or LINE link on Google's pages.

Is the QueQ app paid?

For customers, Thai press describes QueQ as free to use. QueQ's price for shops is not published on the pages we could read.

Is there a free LINE booking system?

MeQueue runs through LINE OA and has a Free package; its Pro plan costs 399 THB a month. SeeU is not free, but it gives you a booking link to share on LINE, with a 30-day free trial.

Is SeeU free?

No. SeeU offers a 30-day free trial, then costs from 990 THB a month excluding 7% VAT, with no long-term commitment. Email and push reminders are included at no extra cost.

Written by

SeeU team

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